What Are Live Leads

What Are Live Leads
What Are Live Leads
Blog Post Date: Sep 03, 2009
What are LIVE LEADS?:

A lead is generally used to refer to potential customers whom you can get in touch with to advertise your product. In any sales process developing a list of leads is the first thing to be done. The conventional way involves jotting down the information of your leads on paper which may have been either got from the internet or given to you directly by your lead generation company. These are called cold leads. The recent and more exciting form of leads is called live leads. The method involves live transfer of leads to your office by your lead generation company.

While the above method sounds simple, the leads generation companies in Canada usually charge a lump some amount for providing live leads. However the exponential power of internet can be exploited to obtain live leads free of cost as follows, with some dedication and hard work though!

Lead capture page is one such method. Once you design a lead capture page you are ready to obtain live leads. To begin with a good and catchy headline is a must, which attracts at least 70 % of the customers. Such headlines prompt the customer to know more of your company. This can be followed by a picture of the head of the company or a video under the headline on the left side. Finally provisions for obtaining the customer’s details like name, contact number and e – mail id etc… can be included and this information once obtained becomes a part of the live leads obtained. Care ought to be taken to not spend too much money on the design of the lead capture page and instead concentrating more on the structure of the page.

Another method of obtaining live leads is the free classified ads. Using free ads you can post an advertisement saying what the visitors to your advertisement can find for free. This may prompt them to click your link and you can follow the link to a form where the visitor is prompted to fill his details. Once he is done with filling the details and submitting it he becomes a part of the live leads thus generated by this method. To increase the percentage of live leads generated you can have ten different headlines and 10 advertisement copies. These can be used in various combinations to produce 100 different advertisements. These in turn can be published in the top ten directories. If done correctly the above method indeed would generate a lot of exposure and generate at least 10 live leads on a daily basis.

A hep form of generating live leads is using video marketing. All you have to do is to capture yourself and / or your company on a good and creative video. Then send it to as many video marketing sites possible. Live leads using the above method are bound to be generated in accordance with the number of video marketing sites hosting your video. In conclusion if quality is ultimately what you are concerned about live leads is the best method to obtain leads.



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